Process color chart from “Color Harmony: Logos”. Pretty easy to use—just add in the CMYK values and wala~ you have your color.

CMYK is the primary color model used by color printers. So for flyers, brochures, advertising, newsletters, direct mail pieces, etc., a CMYK profile may provide better quality results or a better expectation of what your results will be……RGB = screen viewing only! CMYK = digital printing." —The Difference Between RGB and CMYK

 
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